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Our work toward health equity

As a physician and an academic, I’ve worked with communities that have historically experienced health inequalities due to factors like where they live, what their income is and how they identify. And I’ve seen firsthand how technology can connect individuals to critical information and tools that help them manage their health and help health care providers expand access to care for them.

Today, I lead a team at Google focused on making sure our research, products and technologies can help billions of people live healthier lives — especially the communities that have historically been underserved by healthcare.

This week, we’re hosting our annual Google Health Equity Summit. This event brings together researchers, policymakers, health equity experts and more from both inside and outside of Google to discuss pressing health equity issues. We’ll also share updates on how we’re helping billions of people be healthier. Here are a few highlights:

Connecting people to care that’s right for them

Information is a determinant of health, and bridging information gaps can help foster more equitable care. People from all over the world use Google products and services to find information about their health needs and questions. We work to make sure everyone can access authoritative information that is relevant and actionable based on those needs.

Search features help people easily access care that’s right for them — from showing appointment availability to finding in-network care options. We’ve updated our search experience to make it easier to navigate U.S. government benefits programs, like Medicaid which covers one in four people including about half of all children in the U.S.

A screenshot showing the new Search feature. The information for 'BadgerCare Plus' in Wisconsin is pulled up, and includes a list of 'Local and national resources' that lists links to that include information on eligibility and how to apply for Medicaid in Wisconsin, along with a link to download the application form. It also includes 'Support phone numbers' such as the general help line for the Wisconsin Department of Health Services.

In the coming weeks, when you search for Medicare and Medicaid plans, you’ll see additional information about eligibility requirements and the enrollment process. For those enrolled in Medicaid, you’ll also be able to filter nearby healthcare providers that accept Medicaid, alongside an existing filter for Medicare — making it easier to find doctors who accept your plan.

Screenshot of the search results for the query 'doctors near me', with the new feature that allows you to filter for doctors that accept Medicare and Medicaid. In the upper left corner of the Map, you can select a bubble that says 'Medicare/Medicaid' to filter the results.

People also turn to YouTube looking for answers to their health questions and to find online communities where they can connect about shared health issues and needs. To boost the quality of information and access to authoritative health content, we’ve launched product features and established partnerships over the past few years.

Today, YouTube is rolling out THE-IQ – Tackling Health Equity through Information Quality, a program in partnership with Kaiser Family Foundation (KFF) that brings together organizations supporting underrepresented and under-resourced communities. YouTube and KFF will provide resources, such as seed funding and video production expertise, toThe Loveland Foundation, the National Birth Equity Collaborative and the Health Equity Leadership & Exchange Network at the Satcher Health Leadership Institute to help them reach more people on YouTube around important topics like mental health, maternal care and health access.

Extending resources and technologies to support community work

In addition to building health equity within our products, we have an equally important role to support work happening in the broader health community.

Last year, we debuted the Fitbit Health Equity Research Initiative to offer Fitbit and Fitabase resources and technologies to researchers studying the impact of health disparities and possible solutions. Awardees included those working on Black maternal, fetal and postpartum health, transgender youth sleep health, diabetes and cardiovascular health within Latino communities, and adolescent health and wellbeing.

This year, we’re expanding the program to further support groups disproportionately impacted by health disparities. Researchers at academic institutions and nonprofit research organizations in the U.S. are invited to submit their health equity research proposals to the Google Health Equity Research Initiative (HERI) for the chance to win Fitbit devices and Premium, Google Cloud credits or funding. With support from Fitabase, these researchers may also be eligible to win access to remote data collection and analysis tools. Learn more about eligibility and how to apply to this year’s HERI.

There are no shortcuts to achieving health equity. Google is committed for the long term to building and maintaining trust with communities who can benefit from our products.

To hear more about our work, tune in to the Google Health Equity Summit live stream at 10 a.m. PST on Monday September 12 or watch the recap on our event site.


by Dr. Ivor Horn via The Keyword

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