Posts

Manage your health and fitness with Fitbit Versa 4 and Sense 2

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Our latest smartwatches, Versa 4 and Sense 2 , put health and fitness front and center. Powered by the new Fitbit OS, these devices are easy to use and designed so you can see what matters most to you, faster. Thinner and lighter, they have been redesigned to feel more at home on your body, 24/7. The button, which was last featured on Versa 2, is back – with a new location that’s easier to access during your workout. Meet our most advanced health-focused smartwatch, Sense 2, powered by an on-wrist continuous EDA sensor for all-day stress management. Packed with features Stay on top of the metrics that matter most to you, from 24/7 heart rate monitoring and activity tracking to real-time stats, walk/run detection on your wrist, sleep tracking and stress tracking. Equipped with more than six days of battery life and fast charging (12 minutes of charging = 1 day worth of battery life!), these smartwatches are sure to keep up. Wear your device to bed to benefit from ad...

How Sidewalk Labs is helping make cities more sustainable in 2022

In December 2021, we announced that Sidewalk Labs would join Google. Since then, we’ve continued to work on products that can help make cities of the future more sustainable and equitable for all. Our work is vital as the need to curb climate change becomes more urgent: 70% of CO2 emissions stem from cities. Alongside efforts like Environmental Insights Explorer, Project Sunroof, Google Maps and Google Earth, we’re proud to be a part of Google’s efforts to help 500 cities reduce 1 gigaton of carbon emissions annually by 2030 . Here’s a look at what Sidewalk Labs has been up to in 2022. Helping building owners and tenants live more comfortably Mesa , our product that helps commercial buildings reduce carbon emissions, added leak detection and air quality monitoring to its capabilities over the last six months. Owners and tenants can now use these features to help prevent costly water damage and create more comfortable spaces for their occupants. MoMA PS1 in New York City recentl...

6 back-to-class tips for every educator

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Whether you’re in Mexico preparing to start classes, or in Australia with your school year in full swing, going back to school can be exciting and overwhelming for students and teachers all over the world. We know that learning is not one size fits all - it is personal. To help amplify educators’ impact, we’ve created a new Back to School Guide to help educators meet each learner where they are – geographically, developmentally and academically. Use new Classroom tools to support your students Many educators are searching for new ways to help them create and deliver instruction efficiently, while supporting students effectively. With Google Workspace for Education and Google Classroom , you can set up classes to do everything from creating coursework to distributing assignments and grading. To get started, check out this Classroom training course . We’ve added many new features to Classroom that we announced during our event, The Anywhere School 2022. For instance, inte...

Drive differentiated value with Display & Video 360

Enterprise marketers and agencies are increasingly turning to automation to handle many of their complex ad operations. Automating tasks is key for swift execution. Together with machine learning, it also lets you deliver relevant ads without reliance on sensitive data. Display & Video 360 combines automation with customization so that you can create your own secret sauce to boost performance. You can harness your proprietary data and insights and combine them with Google's strengths in machine learning to achieve better advertising outcomes. Custom bidding is a great example of this. It allows you to stay in control of your bidding strategy and curate a differentiated approach. And many of you have already turned to this tool to boost return on investment. For example, Charlotte Tilbury Beauty reduced cost per acquisition by 29% with custom bidding. As a luxury beauty retailer, it sells high-end products that drive fewer conversions at a higher price. To account for the f...

New Iranian APT data extraction tool

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As part of TAG's mission to counter serious threats to Google and our users, we've analyzed a range of persistent threats including APT35 and Charming Kitten , an Iranian government-backed group that regularly targets high risk users. For years, we have been countering this group’s efforts to hijack accounts, deploy malware, and their use of novel techniques to conduct espionage aligned with the interests of the Iranian government. Now, we’re shining light on a new tool of theirs. In December 2021, TAG discovered a novel Charming Kitten tool, named HYPERSCRAPE, used to steal user data from Gmail, Yahoo!, and Microsoft Outlook accounts. The attacker runs HYPERSCRAPE on their own machine to download victims’ inboxes using previously acquired credentials. We have seen it deployed against fewer than two dozen accounts located in Iran. The oldest known sample is from 2020, and the tool is still under active development. We have taken actions to re-secure these accounts and ha...

Making digital training more accessible for Singaporeans

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After two years as a stay-home mother, Ramona wanted to return to work, ideally landing a job in the tech industry. So when she discovered Skills Ignition SG (SISG), a joint training program run by Google and the Singapore government, Ramona was hopeful that this would give her a leg up. She was accepted into the program, and over the course of nine months, she took a 3-month online training in digital marketing, then joined the Google Pay team as part of a 6-month on-the-job training. The SISG program gave her the opportunity to work with Googlers on real-life projects and helped her regain her confidence. After graduating, she applied and achieved her ultimate career goal as a program manager at Google. Upskilling individuals like Ramona can help unlock new career opportunities and keep growing Singapore’s tech talent. Since launching SISG in 2020, we’ve seen over 5,500 people learn new digital skills, gain on-the-job experience and earn certificates. What's more, our recent ...

Google for Singapore: Investing in our home in Asia

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In 2007, we opened Google's first office in Southeast Asia, on Singapore’s Collyer Quay. It was a small space, with just enough room for a couple dozen Googlers, but a huge step in Google’s international growth. Throughout its history, Singapore has been a global hub where trade, technology and ideas can thrive. Establishing a presence here was a natural choice for a company created to bring the benefits of technology to as many people as possible, all around the world. First office at Collyer Quay circa 2007 Fifteen years on, and Google Singapore has grown to 3,000 people. Singapore today is our Asia Pacific headquarters — leading our efforts to support the 2.5 billion people online across the region — and we love being part of this vibrant, diverse community. Guided by our mission to empower Singaporeans today, for tomorrow , we’re proud to have worked with local partners across government, business and the nonprofit sector to ensure Singaporeans can access the d...